Anang Hermansyah Ungkap Tanpa Label, Penyanyi Bisa Sukses Lewat Media Sosial


RUPIRUPICELLEB - Anang Hermansyah menyambut positif penyanyi yang lahir di era sosial media.

Dulu, untuk menjadi penyanyi, seseorang harus memperkenalkan karyanya melalui label rekaman musik.

Ikut Berduka, Anang Hermansyah dan Ashanty Hadiri Pemakaman Almarhum Benny Laos di Karawang

Namun, di era teknologi canggih saat ini, jalur tersebut tidak lagi mutlak diperlukan untuk menjadi penyanyi profesional.

Contohnya, platform media sosial seperti TikTok dan Instagram memungkinkan siapa saja memamerkan karya mereka kepada khalayak luas.

Sebagai musisi dan juri Indonesian Idol, Anang Hermansyah menyambut baik perkembangan teknologi ini.

"Ini kan bagus kalau memang fenomena atau jalan-jalan baru muncul gara-gara teknologi. Karena teknologi itu memengaruhi cara kita berproduksi, mendistribusi, dan menikmati," kata Anang Hermansyah saat dihubungi Tribunnews, Jumat (25/10/2024).

Penjelasan Ashanty Bikin Konten saat Melayat Cagub Malut Benny Laos

"Sekarang di ranah produksi sudah terdisrupsi sedemikian rupa, dan itu harus dimanfaatkan oleh generasi muda hari ini," lanjutnya.

Menurut suami Ashanty tersebut, menjadi penyanyi profesional kini tidak lagi bergantung pada label rekaman.

"Tapi berkarya aja dan unggah ke sosial media. Jika dinilai bagus oleh banyak orang, pasti akan dikenal dan populer," ujarnya.

Bahkan, peluang untuk menarik perhatian produser musik semakin terbuka lebar dengan cara ini.

"Dengan teknologi yang maju banget, sekarang nggak perlu cari record label, nggak penting itu. Yang penting hari ini berkarya bagus," jelas Anang.

Selain itu, mengunggah karya ke media sosial jauh lebih murah dan praktis tanpa banyak mengeluarkan biaya.

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